Just like any other multi-passionate out there, I HATE labels. When someone calls me a business coach, I want to scream inside: “But I’m so much more than that! I’m a writer. A skincare blogger. An entrepreneur. A teacher. A creative…” Putting one label on what I do and who I am feels so reductive. […]

Pop quiz: When you have too many passions, how do you decide which one to turn into a business? A. You pick the passion you’re most skilled at. B. You pick the passion that excites you the most. C. You don’t pick one passion. You merge your passions together to create something unique. The correct […]

Are you stuck in analysis paralysis, trying to figure out which business you should start? You have so many passions to choose from. So many things you’re good at. So many ideas swirling in your head. When you have too many options, it’s almost impossible to choose one. What if you pick the wrong passion? […]

Ever wondered why you can’t find your life purpose? You know you’re here for a reason. Deep down, you hear that whisper telling you there’s more to life than this, that you’re meant to do something else, something more… You’re going round in circles trying to figure out what that is, so you can finally […]

Last January, my accountant disappeared right in the middle of tax season. The last email I got from him mentioned he had asked the tax office for a 2 weeks extension to file and pay my corporate tax return. “Don’t worry Giorgia,” he said, “worst case scenario, my insurance will kick in and pay any […]

“How did she do it?!” I had started my beauty blog 8 years before as a passion project. Now that I was about to move to London and build my freelance writing business, I needed my blog to generate some serious money to cover my rent and food. Every other blogger on my radar seemed […]

Are you a multi-passionate creative with a business idea you can’t wait to pursue? Hold your horses. I know you’re so excited, you want to dive right in and bring your idea to life – like RIGHT NOW. I’ve been there, too. MANY times. Here’s what I learned: you can have the most exciting business […]