Blog – The Treasures Within

the treasures within



business coach for multi-passionate women

the treasures within


Mindset + business tools, tips, and strategies to create your multi-passionate business.


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I'm Giorgia, a life purpose and business coach. I help you find your calling and turn it into a business, so you can make the impact you were born to make.

welome to the treasures within



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The Label Paradox: Are They Hurting Or Helping Multi-Passionate Creatives?



Just like any other multi-passionate out there, I HATE labels. When someone calls me a business coach, I want to scream inside: “But I’m so much more than that! I’m a writer. A skincare blogger. An entrepreneur. A teacher. A creative…” Putting one label on what I do and who I am feels so reductive. […]

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4 Steps To Your Multi-Passionate Business



Pop quiz: When you have too many passions, how do you decide which one to turn into a business? A. You pick the passion you’re most skilled at. B. You pick the passion that excites you the most. C. You don’t pick one passion. You merge your passions together to create something unique. The correct […]

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Don’t Overthink It – 3 Decisive Ways To Overcome Analysis Paralysis



Are you stuck in analysis paralysis, trying to figure out which business you should start? You have so many passions to choose from. So many things you’re good at. So many ideas swirling in your head. When you have too many options, it’s almost impossible to choose one. What if you pick the wrong passion? […]

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The Real Reason You Haven’t Discovered Your Life Purpose Yet


Life Purpose

Ever wondered why you can’t find your life purpose? You know you’re here for a reason. Deep down, you hear that whisper telling you there’s more to life than this, that you’re meant to do something else, something more… You’re going round in circles trying to figure out what that is, so you can finally […]

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5 Ways To Stay Calm When Faced With Setbacks



Last January, my accountant disappeared right in the middle of tax season. The last email I got from him mentioned he had asked the tax office for a 2 weeks extension to file and pay my corporate tax return. “Don’t worry Giorgia,” he said, “worst case scenario, my insurance will kick in and pay any […]

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Are You Afraid Of Investing In Your Dreams?



“How did she do it?!” I had started my beauty blog 8 years before as a passion project. Now that I was about to move to London and build my freelance writing business, I needed my blog to generate some serious money to cover my rent and food. Every other blogger on my radar seemed […]

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5 Things To Consider Before You Start Your Multi-Passionate Business



Are you a multi-passionate creative with a business idea you can’t wait to pursue? Hold your horses. I know you’re so excited, you want to dive right in and bring your idea to life – like RIGHT NOW. I’ve been there, too. MANY times. Here’s what I learned: you can have the most exciting business […]

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Discover the unifying theme that links your passions together, so you can turn them ALL into ONE online business (plus weekly tips on how to build your dream biz).