Are You Afraid Of Investing In Your Dreams? – The Treasures Within

the treasures within



success coach for
multi-passionate women

Are You Afraid Of Investing In Your Dreams?


March 22, 2021


Learn more

Hi there! I'm Giorgia, a life purpose and business coach. I help you find your calling and turn it into a business, so you can make the impact you were born to make.

Hi, I'm giorgia


find your
Multi-passionate business idea

Hate the idea of niching down? Discover the secret to turn ALL your passions into ONE online business.



investing in your dreams 01

“How did she do it?!”

I had started my beauty blog 8 years before as a passion project. Now that I was about to move to London and build my freelance writing business, I needed my blog to generate some serious money to cover my rent and food.

Every other blogger on my radar seemed to be going places. They were offering online courses, selling out masterminds, and turning their little blogs into lucrative businesses that generated consistent $10K+ months. 

What was their secret?!

I became obsessed with finding out. I followed my fave bloggers on Instagram. Read every interview they ever did. Analysed their marketing strategy with a fine-toothed comb.

I quickly saw some commonalities. The women who succeeded didn’t do it alone. They were investing in their dreams and playing a game I didn’t even know existed…

investing in your dreams 02

Why Investing In Your Dreams Is A Shortcut To Success 

If I wanted the same results, I had to do the same…

I reluctantly took out my credit card and signed up for a $700 online course on how to monetise my blog with digital products.

I had to go with the payment plan because I didn’t have $700 lying under the mattress to invest in my business. And even then, I had no idea if I could make enough money every month to pay for the next instalment after rent, food, and taxes were due. 

I was totally freaking out as I made the first payment, but I knew in my heart I had to do it. Why?

Because I had spent the last 8 years trying to do it all alone – and going nowhere.

I thought Google had all the answers for free. All it had was a lot of outdated advice that didn’t work anymore – and what worked was all over the place, out of order, and unfocused.

I needed someone to show me a step-by-step process to build my business so I knew what to focus on (and what to ignore) at each stage and give me the strategies and tactics that were working NOW.

Three months later, I had made my entire investment back – and more. It had taken me 8 years to go from 0 to $1K months. It’d take me only one year to go from that 1K to 3.5K months. That was 4 years ago.

Related: The Truth About Overnight Success

investing in your dreams 03

How To Overcome The Fear Of Investing In Your Dreams

I know you’re freaking out about investing in your dreams. I was there too – and now I kick myself for not doing it sooner. 

Just think of all the money I left on the table during those 8 years. All those sleepless nights I spent tossing and turning in my bed, wondering when I’d finally be able to live the life I had always dreamed of. 

I could have had it all sooner if I hadn’t been so afraid. The ironic thing is that, when I made the decisions to invest in my dreams, my fears didn’t come true. My dreams did. 

So, how can you overcome the fear and start investing in your dreams today?

Not sure what your calling is? Download your FREE “Purpose Finder” workbook so you can discover it today and make sure you’re investing in the RIGHT dream:

Related: A Simple, 3-Step Formula To Never Let Fear Hold You Back Again

1. Treat It Like An Investment

How much money did you invest in your college education?

And you wouldn’t hesitate to take out a loan to buy your dream house, right?

So why do you hesitate when it comes to investing in your dreams, hire a coach, join a mastermind, or even just sign up for Squarespace, so you can have your website up?

Starting your business is as important (if not more!) an investment as your education or your house. You need to treat it in the same way.

Even if you don’t have money lying under your mattress (I’ll tell you a secret: no one has the money they need to start a business lying under their mattress), there are still options for you.

You can apply for a government grant or a bank loan. You can put it on your credit card. You can ask your relatives for it. You can sell something.

Before you say, “I can’t do that!”, ask yourself, “Would I do any of that to pay for college or buy a house?”

If the answer is yes, you owe to yourself to do the same for your business. Because, what’s more important to you, really?

Related: Are Your Actions Aligned With Your Calling?

investing in your dreams 04

2. Focus On Your Dreams, Not Your Fear

You get what you focus on.

Fear is paralysing. When you focus on all the things that could go wrong, you’re trapped in anxiety and worry, unable to make a decision and move forward.

What if you focused on your desire instead? 

Why do you want to start a business? Is it to make money? To make a difference in the world? To have more free time to spend with your family? To be able to work from anywhere?

How would your life improve if that desire came true? What ripple effect would it have on your family, your friends, and anyone you meet?

Whenever fear rears up its ugly head, reconnect with your desire. Really feel into it. Visualise it coming true. Then, make a decision from that place. Take the action that’ll help you get there. 

Your dreams are so much bigger than you.

Related: How To Stop Worrying And Start Taking Action Towards Your Dreams

I know I wouldn’t have the business and life I have today if I hadn’t invested in my dreams and asked for help from coaches and mentors I admire.

The same is possible for you too.

Trust in your desire and go for it. You can totally do this.

P.S. Are you ready to invest in your dreams and finally build your business the multi-passionate way? Check out my 1-on-1 coaching programme to fast-track your way to success.

Liked it? Share it with a friend who needs to hear this too.


reader faves

browse by category








Learn more

I'm Giorgia, a life purpose and business coach. I help you find your calling and turn it into a business, so you can make the impact you were born to make.

welome to the treasures within



purpose finder worksheet

Have no idea what you're born to do or what business to start? Find out today.



book your free discovery call

Get the support and clarity you need to build your dream biz, the multi-passionate way.

eager to start?

find your business idea (without niching down)
Discover the unifying theme that links your passions together, so you can turn them ALL into ONE online business (plus weekly tips on how to build your dream biz).