How To Find Your Passion – The Treasures Within

the treasures within



success coach for creative +
multi-passionate female entrepreneurs

How To Find Your Passions (And How To Know If You Should Turn Them Into A Business)

Life Purpose

September 6, 2019


Learn more

Hi there! I'm Giorgia, a multi-passionate success coach on a mission to help you heal self-sabotage, so you can build a wildly profitable business from your passions.

Hi, I'm giorgia


How are you sabotaging your business success?

Take the quiz to discover the real reason YOU don't have the business success, clients, and money you want yet. What could you achieve if you healed that?

take the quiz

FREE quiz

find and monetise passions

Are you still trying to find your passion? Or maybe you’ve found it but don’t know if you should turn them into your business?

I’ve been there, too.

After I graduated from high school, I took a year off to figure out what to do with my life. 

I’ve always loved writing and dreamed of publishing books, but I didn’t think I could make enough money to support myself with it. 

I enjoyed teaching, but I didn’t want to work in the public school system, where I knew I’d have to spend more time filling in pointless paperwork than making a real difference in my students’ life.

I had a passion for all things beauty, but becoming a hairdresser or makeup artist didn’t excite me. 

I couldn’t figure out which passion to pick, so I picked none. I just did the sensible thing and started looking for a normal job to pay the bills.

That’s when things started to go wrong…

You tell yourself you’ll figure out this whole passion thing once you have a stable income. But when you do, you’re so tired and stressed after a day at the office, all you want to do when you get home is lie down on the sofa and watch Netflix. That’s all you have time for now.

You know you’re meant for so much more than this and yet, you can’t seem to find your passion. Do you even have them anymore?!

Your passions are still buried within you. You just need to bring them to the surface again.

how to find your passion 01

Why Can’t You Find Your Passion?

When people tell me, “I have no passions,” I don’t believe them. Everyone has a passion, something they like to do so much, they could spend hours doing it every day – without getting paid a single dime.

So why do you think you have none? 

  • You’ve given up: Maybe you believe you can’t make money from the things you like and so have stopped doing them altogether to focus on a “proper” job.
  • You’ve “grown up”: Maybe you feel like being an adult is all about being serious. You see hobbies and passions as a waste of time and have abandoned them.
  • You don’t see hobbies as passions: Maybe you’re so caught up in trying to figure out what you’re passionate about, you don’t realise the things you like to do in your free time are the passions that have been there all along.
  • You’re multi-passionate: Maybe you believe you should have a passion that’s stronger than all others, but you’re equally passionate about multiple things.
  • You’re depressed: Maybe you’re going through a tough time in your life and the stress and anxiety you feel have robbed you of your passions. You just want to stay in bed all day and do nothing.


Grab your journal and answer these questions:

  • Why do I struggle to find my passions?
  • Do I have any limiting beliefs about how to find my passion or what happens if I do?
  • What’s going on in my life that’s keeping me from finding my passion?

Good news: these passions aren’t lost forever. They’re still within you. You just have to find them again.

flowers and stationary on a  desk

How To Find Your Passion

You don’t have to find your passions. They’ve already found you. They’re things you enjoy doing, the things that make you lose track of time.

Your passions are buried within you. You don’t have to go on a dangerous quest, spend years trying all kinds of things, or do anything complicated to remember them.

You just have to acknowledge them, so you can start pursuing them seriously, whether as a business or in your free time.


Grab pen and paper and answer the questions below:

  1. What did you love doing as a child? 
  2. What were you good at in school?
  3. What subject could you read 500 books about without getting bored?
  4. What activities make you lose track of time?
  5. If you had all the money in the world, what would you do?

P.S. That thing your parents/teachers told you it was a waste of time? Write it down. That’s a clue it’s one of your biggest passions.

messy desk

You’ve Found Your Passion. Now What?

Now you’ve found your passion, what do you do with it? Can you monetize it and turn it into your business or should you just cultivate it as hobbies?

Both are valid options. It all depends on how you feel about your passions and how they fit into your life purpose and the impact you want to make in the world.

hello lovely cup on a messy desk

When Should You Turn Your Passion Into Your Business?

I’m multipassionate. I’m obsessed about writing and teaching, love all things makeup and fashion, and could read 500 history books on The Tudors without getting bored.

While there’s a part of me that’d like to monetize all these passions, only writing and teaching are my part of my life purpose. Why?

They fulfill me the most. As much as I like to put together fashionable outfits and debating about who really sent Anne Boleyn to the block, they don’t give me the same sense of fulfillment I feel when someone tells me that one of my articles have inspired them to quit their crappy job and start the business they were always dreaming about.

Writing and teaching are the passions that allow me to make the biggest impact on the world and improve people’s lives. 

And… it’s profitable. I know, it kinda makes me sound like a sellout. But if I couldn’t make any money off these passions, then I’d have to get a 9-5 job that’d leave me with way less time to write articles that inspire people.

There’s no way around it. If you want to make your passion into your career, you need to make money from it.


Thinking about monetizing a passion? Answer these questions:

  • Which passion allows me to make the biggest difference in people’s lives?
  • Which passion fulfills me the most?
  • If I were to monetize my passion, would there be enough people willing to pay for my services?

When you have a passion that allows you to help people, feel fulfilled and pay the bills, it makes sense to turn it into your business.

how to find your passion 05

When Should You Keep Your Passion As A Hobby?

There’s a lot of pressure out there to make money from all passions and hobbies. But not everything should be monetized. Some passions can just be creative outlets for you.

I’ve thought about starting a fashion blog, become a fashion consultant or even apply for a job at Vogue. But nothing ever came out of it. Why?

If I were to turn fashion into my career, I wouldn’t enjoy it anymore. While I love to see how women’s confidence blooms after a style makeover, it doesn’t fulfill me as much as writing about your life purpose does.

Besides, the fashion industry can be nasty and superficial (The Devil Wears Prada, anyone?). You have to put years of free work in exchange for a Gucci bag – doesn’t seem like a bad deal until you realise you can’t pay your rent with it.

That’s the shit sandwich, the unpleasant, gruelling and boring parts of the job you have to put up with to make it in this industry. If your passion isn’t strong enough, your dream will turn into a nightmare.

I don’t love fashion that much to eat the shit sandwich that comes with it. But I still love playing around with clothes and create outfits that make me look like and feel like a princess. It’s my creative outlet.

If you think you could eat your shit sandwich and do whatever kind of sacrifice for your passion, the next thing you have to consider is money. Yes, that word again.

Can you support yourself with it? If so, can you do it in the short term or do you need to invest time in getting an education + work experience before that can happen?

There’s no right answer here. It all depends on your current situation, the kind of lifestyle you want to live, and what sacrifices are you willing to make.


Wondering whether you should keep your passion as a creative outlet? Answer these questions:

  • If I were to monetize my passion, will it start to feel like a chore?
  • Am I passionate enough about this to make any sacrifice to make it happen?
  • Can I make enough money to support myself with this?

There’s nothing wrong in keeping your passions as creative outlets and pursuing them in your free time. The only bad choice you can make is to don’t pursue your passions at all.

how to find your passion 06

How To Find Your Passion And Know What To Monetise When You’re Multi-Passionate

As a multi-passionate person myself, I feel your pain. For you, it’s not hard to find your passion. You have too many!

It took me a long time to decide what passions to turn into my business and which ones I should keep as a creative outlet, so I don’t drain all the magic out of them.

Traditional business wisdom wants you to believe you need to choose only one passion to monetise. That’s a lie.

You can run multiple businesses or you can incorporate all your passions into one business.

Think of Marie Forleo, the woman who coined the word “multi-passionate entrepreneur” in the first place. At some point, she was working as a life coach, dance instructor, and bartender.

When she decided to focus only on B-School, her online marketing school, she didn’t quit dancing. Instead, she incorporated her passions for dancing into her promotional YouTube videos.

That passion you think doesn’t fit in is what makes you stand out from the crowd, especially now that every niche is so saturated.


How could you incorporate your multiple passions into a business like Marie Forleo did? Get creative! Even if you don’t monetise a passion directly, how can you use it in your marketing and branding to stand out?

Wrapping It Up

You don’t need to find your passion. Your passions have already found you. They’re inside of you. You need the courage to follow them. You’ll know when to turn them into a business: it’s those passions that fulfil you, allow you to make a difference in the world, AND get paid for it. Everything else can be part of your marketing or a creative outlet.

Still don’t know the work you’re meant to do, so you can build a wildly profitable business that allows you to do work you love, make more money than you ever thought possible, and achieve location and time freedom?

Click here to book your FREE Coaching Call with me to discover:

  • What business you’re meant to build, based on your purpose and passions
  • What’s really holding you back from building a wildly profitable business (it’s usually NOT what you think)
  • The plan of action you need to move forward and reach your goals

You’ll come away from the call with crystal clear clarity + a plan of action to build the right business and finally achieve the life of unlimited freedom you’ve always craved.

Liked it? Share it with a friend who needs to hear this too.


reader faves

browse by category








Learn more

I'm Giorgia, a life purpose and business coach. I help you find your calling and turn it into a business, so you can make the impact you were born to make.

welome to the treasures within



how are you sabotaging your biz success?

Take the quiz to discover the real reason YOU don't have the business success, clients, and money you want yet. What could you achieve if you healed that?

take the quiz

free quiz

book your free coaching session

Get the support and clarity you need to build a wildly profitable business from your passions.

ready to start?