What To Do When You Feel Discouraged – The Treasures Within

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mindset coach + healer for purpose-driven female entrepreneurs

What To Do When You Feel Discouraged While Building Your 6-Figures Business



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Hi there! I'm Giorgia, a mindset coach + healer on a mission to help you heal self-sabotage, so you can build a wildly profitable business from your passions.

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Do you ever feel discouraged when your business isn’t growing as fast as you’d like?

You’ve working hard, trying all the strategies to reach 6+ figures, and yet no matter what you do, you’re always stuck where you are, your goal always just out of reach…

I had one of those days last week. The Treasures Within isn’t my first business, but it’s been the most challenging to grow. I know this is my life work’s so when I write an article that bombs or my IG subscribers don’t go up in a week, I feel discouraged.

And the doubts start:

  • Am I really on the right path?
  • Maybe I should just give up and quit, get a 9-5 like most of my friends have?
  • Maybe I’m just not good enough for this?

Do you ever feel like that, too?

How do you keep going when you feel discouraged? Here’s what I do when I need to stop feeling sorry for myself and get back in the game and finally reach my goals, so you can do the same too:

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What To Do When You Feel Discouraged

1. Don’t Quit

You wouldn’t be human if the thought of quitting hadn’t crossed your mind at least a dozen times.

Don’t. Quitting is just an easy way out. A way not to feel the sting of disappointment. 

It’s one of the tricks your mind plays on you. Your mind doesn’t like it when you get out of your comfort zone, put yourself out there and try new things.

That’s exactly what’s required to grow your business. A new level of visibility. More media appearances. Mastering new marketing strategies and new channels.

It’s uncomfortable. And when things get uncomfortable, you self-sabotage with procrastination, second-guessing your decisions, busy work… All things that slow your growth down to a trickle.

It’s not all bad. When you think of quitting, it means you’re really close to your breakthrough. Things are about to happen. You just need to keep taking consistent action, day in and day out, despite the fear and uncomfortableness.


What’s that one thing that, if you did it consistently, would be a game-changer for your business? Yes, it’s that thing that scares you and excites you at the same time. Focus on that and you’ll get your breakthrough.

Related: Should You Follow Your Dreams Or Be Realistic?

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2. Reframe Your Thoughts

You don’t always have a choice about what happens in your life. But you can always choose how you feel about it.

While you’re feeling discouraged you’ve only reached 130 followers your first month on Instagram, there’s someone else out there who feels elated by the same feat.

The result is the same. It’s the way you think about it that determines how you feel.

You can feel discouraged you’re not growing fast enough, wonder why you’re putting in all this work for no return, and quit.

Or you can celebrate your accomplishment. 130 people is still a lot of people who get exposed to you and your work, and you can build on that success and gain more followers. When you see the glass as half full, you feel motivated to keep going.


Make a list of the things that are making you feel discouraged. How can you flip the switch so you see them in a positive light? What lessons are they teaching you? How are they helping you grow your business?

Related: Why You Need To Define Success On Your Own Terms

bedside table

3. Manage Your Expectations

If I read one more “I Made $120K In One Hour” post, I swear I’m gonna scream. 

It’s a scam. Maybe that coach did sell out every spot in her mastermind in one hour… but that hour is the result of years spent building her brand, networking with influencers who can spread the word, and constantly improving her skills. Remove all that and the mastermind wouldn’t sell. At all.

It’s this kind of scam marketing that makes you think you can achieve results straight away. Heck, you don’t just think it’s possible. You expect it to happen, like it’s a given or something.

There are some magical unicorns who build 6 figures in 6 months. But, there’s always a catch. They usually built other businesses before, so they already had plenty of experience and connections. Or they used to work in sales and have no fear of making outrageous offers to everyone they meet.

If you’re still battling with fears and self-doubts, if you’re juggling a full-time work with a family, if you don’t have a lot of business experience or a big network yet, things are going to happen more slowly for you. And that’s ok.

Everyone is on their own journey. As long as you keep taking consistent, aligned action towards your goals, you’ll get there.


Take stock at where you are on your own journey:

  • What other commitments (family, full-time job, etc) are competing for your time? How much time can you realistically dedicate to your business?
  • How much business experience do you have? Are there skills you still need to master to get the results you want?
  • How big is your network? How many people are spreading the word about you?
  • What fears and limiting beliefs are holding you back from taking the action you need to take to reach your goals?

Taking stock of where you are now helps you manage your expectations and give you a better idea of what needs to happen and in what time frame for you to get the results you want.

Related: Your Dreams Aren’t Happening Fast Enough? This Is Why

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4. Don’t Compare Yourself To Others

It’s easy to feel discouraged when you compare your chapter 1 to someone else’s chapter 20.

Maybe you want to create a successful online empire like Marie Forleo or write the next best-selling fantasy saga like J.K.Rowling.

But when you launch your online course, not a single person signs up. And your manuscript has been rejected by 10 publishers already. How can you not feel discouraged?!

Don’t. You idols have been exactly where you are when they first started out. Did you know that Harry Potter was rejected by 12 publishers before someone took a chance on the book?

Everyone struggles when they first start out. You just never hear about it. Especially in the age of social media, where everyone is displaying their highlight reel for the world to see and posting photos of themselves in front of Michelin restaurants… when in reality they’ve been eating noodles for a month!

You don’t know what’s going on in other people’s lives or what challenges they had to overcome to get to where they are now. 

Ignore what everyone else is doing and stay on your lane. Focus all your energy on doing the best work you can. It’s the fastest way to reach your big income and business goals.


How can you stop paying attention to what other people are doing? Maybe you need to turn off IG notifications or remove the app completely from your phone. Or leave groups where people constantly gossip about others.

Related: 5 Ways To Deal With Comparisonitis

glasses on a closed laptop

5. Focus On The Next Step, Not The Long-Term Goal

If your dream doesn’t scare you, it’s not worth pursuing. But how do you pursue something that seems so out of reach?

I have big plans for The Treasures Within. I want to create an online academy, do in-person retreats, have my own YouTube show and impact millions of people.

When I think of the big picture, it feels overwhelming. That’s when the doubts start creeping it. Do I have what it takes to make it happen?

Yes, if you have a dream, then you also have what it takes to make it happen. The trick is to focus on the next step you need to take to make the dream happen, not the final destination.

Instead of wondering how to impact millions of people, I started with launching a podcast and improving my interviewing skills. The next step is to turn that podcast into a YouTube show.

Breaking down your vision into smaller tasks calms your brain and keeps it focused on what needs to be done in the moment – without fear or anxiety about the future.


Grab pen and paper and answer these questions:

  1. What’s the big vision for your business?
  2. Break that down into smaller goals. What needs to happen this year to make that happen?
  3. Pick your main goal, the one that’ll get you closer to your goals.
  4. Break that down into small tasks, like writing an article or registering a domain name.
  5. Schedule each task on your calendar.
  6. Do them!

Wrapping It Up

It’s ok to feel discouraged when your business isn’t growing fast enough. It’s not a sign to quit. It’s a sign to keep going. The more discouraged you feel, the closer you are to your breakthrough. Have realistic expectations, reframe your thoughts, focus on yourself and your journey, and take one step at a time. You’ll get there.

Have you tried all the business strategies to get more clients and make more money, but nothing’s working? If you’re ready to drop the hustle and work on the ONE thing that’s really going to get you the results you crave – your mindset -, book your FREE Breakthrough Call with me.

In the call, you will:

  • Get 1:1 coaching to identify the missing piece to your business success, so you can get out of strategy hell, ditch the hustle, and book ideal clients with ease.
  • A clear, aligned strategy to get out of your own way, step into your 6+ figures mindset, and scale your impact + income in 90 days.
  • A simple step you can take immediately to get into aligned action, so you can make 2023 the year you finally reach those big income + biz goals that have eluded you up until now.

This is also an exclusive opportunity for service-based fempreneurs to ask me any questions you have, see if we’re a good fit to work together, and find out how I can support you in making 2023 the year you finally make it big.

Spaces are strictly limited. If you’re seeing this, there’s still a space for you. Click here to book your spot now.

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I'm Giorgia, mindset coach and healer on a mission to help you heal self-sabotage, so you can finally reach the big biz + income goals that have eluded you up until now.

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