Desire vs purpose: are they the same thing?
If you have a desire to be a relationship coach now, does that mean that’s your purpose, that thing you’re meant to do for the rest of your life?
Or is desire a passing fancy, something that could lead you astray and pursuing the wrong calling altogether?
Desire VS Purpose
Desire and purpose are NOT the same thing, but they both help you build the 6+ figures business your heart desires. Here’s the difference between them:
Your purpose is the main motivating aim of your life, the reason you’re here on this planet. Think of it like a mission statement that guides your every action. Throughout your life, it never changes.
Here are a few examples of life purpose:
✨“To be a teacher. And to be known for inspiring my students to be more than they thought they could be.” — Oprah Winfrey
✨“To have fun in[my] journey through life and learn from[my] mistakes.” — Sir Richard Branson, founder of the Virgin Group
✨“To use my gifts of intelligence, charisma, and serial optimism to cultivate the self-worth and net-worth of women around the world.” — Amanda Steinberg, founder of DailyWorth
✨“To heal old limiting beliefs and stories that stop people from fulfilling their full potential.” —Giorgia G (that’s me!).
Your desire is a compass that keeps you going in the direction of your purpose. Desires are given to you for a reason, to help you identify the right way to fulfil your purpose on this planet. They can change, but they all help you achieve your life purpose.
In my case, I desire to build a 7-figure coaching business, interview self-help gurus, and host retreats because they all help me fulfil my purpose of healing limiting beliefs in women.
When you follow your desires, you’ll do the work you’re meant to do in the world.
Related: Your Passion Is NOT Your Purpose
How Your Desires Lead To Your Life Purpose
Desires don’t appear from out of the blue. Like my coach and mentor Emily Williams always says, they’re dropped in.
You may think that everyone would love to be a relationship coach. But, for some people, that’d be the worst job they can imagine. They’re much happier being accountants or chefs.
You know what that means? If you have a true desire to do something, a desire you keep thinking about night and day and that won’t leave you alone no matter how much you’re trying to ignore it, that desire IS meant for you.
It was dropped into you because you’re meant to pursue it. It’s part of your life purpose. It’s telling you what your next step is. Follow it.
TAKE ACTION NOW
Grab pen and paper, set a timer for 15 minutes and write down everything your heart desires.
BONUS: Do this every morning. It’ll help you connect to your desires and make you feel like they’re possible for you, so you’ll take action on them.
Related: How To Stop Feeling Guilty For Wanting More
Why You Need To Follow Your Desires
If there’s one thing I’ve learned in the past year, it’s NOT to judge your desires.
Us women do this ALL. THE. TIME. You desire something – whether it’s a beautiful pair of shoes, more quality time with your partner, or a 6-figures coaching business – and we make ourselves wrong for it.
❌ Because it’s too much.
❌ Because it’s wrong to want more than you have.
❌ Because you don’t want to rock the boat and upset people with your requests.
This needs to stop. Now. Your desires are meant for you. It’s not your job to judge them. Your job is to follow them.
Your desires are there to point you in the right direction. In the direction of your calling. In the direction of better relationships. In the direction of the life you were always meant to live.
So, drop the excuses and own your desires. Dare to follow them and start building the business and life that’s been meant for you all along.
TAKE ACTION NOW
What’s that one desire that excites you and scares you at the same time? That you know would change your life? That you can’t stop thinking about? Make a plan to pursue it and take that first step today.
Wrapping It Up
Desire vs purpose: they’re not the same thing, but they both help you do the work you’re meant to do in the world, build the 6+ figures business your heart craves, and live the life you were always meant to live. So, no more excuses. Follow your desires and live on purpose.
Still don’t know the work you’re meant to do, so you can build a wildly profitable business that allows you to do work you love, make more money than you ever thought possible, and achieve location and time freedom?
Click here to book your FREE Breakthrough Call with me to discover:
- What business you’re meant to build, based on your purpose and passions
- What’s really holding you back from building a wildly profitable business (it’s usually NOT what you think)
- The plan of action you need to move forward and reach your goals
You’ll come away from the call with crystal clear clarity + a plan of action to build the right business and finally achieve the life of unlimited freedom you’ve always craved.
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