How To Create A Clear Vision For Your Business – The Treasures Within

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How To Create A Clear Vision For Your Business When You’re Multi-Passionate And Want To Do All The Things


September 5, 2019


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Hi there! I'm Giorgia, a life purpose and business coach. I help you find your calling and turn it into a business, so you can make the impact you were born to make.

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Do you ever think what your business will be like in 1, 5, 10 years?

If you had asked me this question 5 years ago, I’d have sworn I wanted to be a big skincare guru like Caroline Hirons and create my own range of science-based, sustainable serums and moisturisers.

A couple of years later, I was already bored of skincare and started exploring the world of coaching. And now, I’m already eyeing podcasting…

When you’re multi-passionate, it’s hard to imagine where you’ll be tomorrow. There’s always a new passion to discover. A new business idea to pursue. A new shiny idea to chase.

It’s even harder to commit to one vision. Deep down, you know that what excites you today will bore you to death in a couple of years. You start things when the passion bug hits you, but it’s only a matter of time before the excitement fizzles out and then, you’re left at square one, starting from scratch again. Will this circle never end?

I’m all for exploring anything that piques your fancy and abandoning projects you’re not interested in anymore – without guilt.

But, without a clear vision, you risk staying stuck in limbo land forever, always starting businesses from scratch again and never making the money and the impact you desire.

To build a thriving business, you need a map. A direction. A vision of what your business will look in the next few months or years. Here’s how:

How To Create A Clear Business Vision When You’re Multi-Passionate

Accept Your Business Vision IS Going To Change

Humans beings are always growing and evolving. You’re a different person today than you were 5 years ago. You have acquired more skills, overcome more challenges, and crossed a few dreams off your bucket list.

Of course, that business you started a few years ago has become stifling! It was perfect for the old you. But the person you are now is craving a new challenge.

The same is true for future you. You’ll be a different person, with different goals and aspirations, in 5 years. And that’s a good thing. How boring would life be if you did the same thing over and over for 40 years?!

As you grow and evolve, your business is meant to grow and evolve with you. But, that doesn’t mean you’re destined to start and close down businesses all the time.

And that leads me straight to the next point…

Related: Why It’s Ok To Change Your Mind About What You Want To Do With Your Life

Find Your Business Mission

As you grow and evolve, the core of who you are never changes. The same is true for your business. Its branding and offerings may change with time, but the purpose of your business stays the same.

Take Australian podcaster and best-selling author Melissa Ambrosini. She started out as a health coach, but soon began to offer programmes about building your business, increasing self-love, and becoming wealthy (and now, she added relationships to the mix, too!).

I’m sure Melissa was told to niche down and pick one thing many times. Instead, in true multi-passionate style, she got clear on her business mission: mastering your Inner Mean Girl.

Once she got clear on her business purpose, Melissa was able to create offerings in different areas without confusing her audience. Because, no matter if you want better health, more money, or more self-love, you won’t get any of that as long as you let your Inner Mean Girl run the show.

As long as your passions solve the same problem or have the same purpose, you can incorporate them into ONE business, and pivot, drop and add passions, without confusing your clients.

Need more help to find your business mission? Download your FREE “Find Your Multi-Passionate Business Idea” and discover today how all your passions seamless fit together into one business:

Related: How To Find The Right Business Idea When You’re Multi-Passionate

Get Clear On Your Lifestyle Goals

A lot of multi-passionate entrepreneurs start businesses because they want financial freedom or a better work life balance. And then, they get stuck working 16 hours a day to get everything done and the money coming in…

This happens when your goals are too vague and you have no clear vision of the lifestyle you want to live. This vision is crucial in building the right business for you:

Without a clear vision of the lifestyle you want to live, it’s easy to get sucked into what needs to be done on a day-to-day basis (and there’s always something to do when you have your business).

Here are a few questions to get you started:

  • What does success mean to you? Is it travelling the world and experiencing other cultures, doing work that improves people’s lives, making a million dollars, or getting home in time every evening to have dinner with your partner? Or ALL of these things?
  • Do you value the freedom of working from everywhere and creating your own schedule everyday or the stability of a steady routine?
  • Do you want a small business where it’s just you and a virtual assistant or a big business with thousands of employees? Or something in between?
  • Do you want to a personal brand or a business that allows you to work more behind the scenes?
  • How many hours do you want to work a day? How many days a week?

When building your business, make sure you build it around your lifestyle goals. Otherwise, you’re just building a 9-5 job for yourself.

Related: How To Define Success On Your Own Terms

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Where Would You Like To Be Next Year?

Multi-passionate creatives often resist making a 3, 5, or 10 year plan. How can you commit to something long-term when you know full well that you’ll lose interest in your current passions a few years from now?

A 1 year plan is a better approach. You can get A LOT done in a year and you know you can commit that much time to your next project (or three).

So, grab pen and paper and answer these questions:

  • What would you like to have accomplished by this time next year?
  • Where would you like your business to be in one year time?
  • How much money do you want to make by the end of the year?
  • Who do you want to work with this year?
  • Where are you working a year from now?
  • What would you like your work/life balance to look like a year from now?

When choosing what project to work on or what business decision to make, refer back to your yearly goal. Make decisions based on where you want to go, not where you are now.

Related: How To Achieve A Better Work/Life Balance

Wrapping It Up

Multi-passionate entrepreneurs need a vision for their business too – one that allows you to achieve your goals and is aligned with your lifestyle. Once you can envision it, you can create it.

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I'm Giorgia, a life purpose and business coach. I help you find your calling and turn it into a business, so you can make the impact you were born to make.

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